This infographic shows the right way to build a brand online

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See on Scoop.itJustin Bruce Marketing

To read more from the creators of this infographic: click here

Justin Bruce‘s insight:

This funnel is beautifully simple and real.

My only addition is that email marketing and social media should continue through generation into nurturing.

 

Most compaines think only of the sales funnel, ie now that we have the lead lets nurture and convert to a sale.

 

You actually need to think of nurturing and converting the suspect (or traffic) into a lead before looking at converting them into a sale. With good systems, dedicated resources and top down buy-in, this is not only achieveable but very effective, requires patience!

See on brandconsultantasia.com

Travelling distance